3rdLine Studio came to Fuel for a website redesign. In the process, 3rdLine Studio was able to create a new voice for the company — one that speaks honestly to those with a curiosity about architecture and it’s process. With the collective strengths of the team and partners, we were able to help 3rdLine Studio spread the knowledge of their skills, services, and showcase their work through captivating case studies.
You don’t need a big building to have a big idea.
Encourage a meeting
We designed the case studies so that the reader could take in the full breadth of the project, including large edge-to-edge photos, galleries, detailed descriptions and testimonials backed by projects specs, parameters, and solutions.
“We wish to thank all the people at Fuel Multimedia Ltd. who were instrumental in the development of our website and company branding. Fuel provided marketing knowledge that was specific to Northern Ontario which was invaluable to the development of our websites from conception, design, and the delivery of the final product. Their ability to understand our unique company culture and objectives has proven to deliver results and separates them from their competitors. They will be our first choice when we require any further marketing service.”
Andrew Fines, Project Manager, PMP, GSC
With the importance of their name, we thought it vital to include the stroke from their logo throughout the website. For that reason, we developed an introductory animation which speaks of the process and how architecture matters, before revealing the work. Deeper into the site, we branded each page using large blocks and curves across the header photos. Making the overall a truly fluid experience from desktop to tablet to mobile.